Internet Business Models
Business models have been defined and categorized in many different ways. This article by Professor Michael Rapa attempts to present a comprehensive and cogent taxonomy of business models observable on the web. He notes:
"Internet business models continue to evolve. New and interesting variations can be expected in the future.
The basic categories of business models...include:
Brokerage
Advertising
Infomediary
Merchant
Manufacturer (Direct)
Affiliate
Community
Subscription
Utility "
