Setting up a Trusted E-Commerce Site

"The e-commerce business, securing trust in your company is essential to your success. Trust is as important to a potential customer's purchasing decision as the products you offer. And an essential element of building that trust, with both customers and partners, is the assurance that your e-commerce operation meets the demanding security standards required of organizations handling sensitive financial information. "

Read more in this article from marketingprofs found via this Small Business Brief post.