Exporting Tips
"A smart organization...will invest time and money building the proper administrative and sales structure before they begin [export] operations...
how to avoid major problems with your export business...
2. Create an export strategy before you begin to export. Don’t get sucked into exporting by “accident”...
4. Make everything perfectly clear with customers. Don’t assume anything, don’t work with suppositions.
5. Learn and understand the business culture of your export market and customers before you begin...
10. Use caution about exclusivity agreements. Everyone wants exclusivity, will that exclusivity support your entire export production? Will it limit your ability to grow?...
14. Create an export price strategy. Know where you are going, and how you want to get there, your costs and required profit margins before you begin to quote prices...
20. Discipline, planning and order. Production planning, raw material purchasing decisions, financing, infrastructure investment, human resources, sales and marketing all must be planned and coordinated, at all times.
Added Oct. 1, 2006 - Bonus legal reminder: Know the law of the country to which you are exporting concerning: retention of documents for litigation, product quality and manufacturing and product safety before you begin sales and shipping. Understand your responsibility and liability for recalls, retrofitting, refunds or destruction of the product. Learn about your legal responsibility and relationship with brokers, agents and distributors and your products."
Just a few of the useful pointers found in this Lee Iwan post that is well worth reading in its entirety.
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