5/31/2005

FTC Calls for CAN-SPAM Act Comments

"On May 12, 2005 the Federal Trade Commission published a notice in the Federal Register seeking public comment on proposed new rules implementing the CAN-SPAM Act (the "Act"). The Notice follows an advance notice period that generated over 13,500 comments.

The proposed rules cover the following primary topics:

-Reduction of the amount of time for senders to honor an opt-out request
-Clarification of steps necessary to submit valid opt-out request
-Definition of "person" under the Act
-Modification of the definition of "sender" where multiple parties are involved
-Clarification of scope of definition of 'valid physical postal addresses' "

Read more in this DWT LLP advisory.